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Mowhawk Soft Carpet and Difficulties in Vacuuming?

If you haven't heard of it yet, you will soon. It's the fastest growing innovation in carpet manufacturing since Marco Polo returned from the east with woven rugs made of silk. Acceptance of this new style of carpet is overwhelming. Consumers love the softness. The first time I touched it I had a desire to take off my shoes and socks and sink my bare feet into its extravagance. But understand, the days of "just any old vacuum cleaner will do" are over! While impressively luxurious, these new ultra-soft carpets can take extra care to clean. Be forewarned! Many traditional cleaners are virtually impossible to push across this carpet. The carpet is so soft that most upright vacs "sink in" and the vacuum locks to the floor like one big 240 volt suction cup. Fear not! Armed with the proper cleaner these carpets are easy to
vacuum.

The trend toward softer carpet started a few years ago. Demand and manufacturing have now exploded. When ultra-soft carpet was first introduced manufacturers targeted the top of the market and the product carried a high price. This trend is now shifting. Manufacturers are introducing soft carpets at lower price points utilizing cheaper materials in lighter weights. Therefore a concern that was once reserved for extravagant residences can be and will now be found in more modest homes.

The introduction of softer yarns in carpeting has led to the re-use of an old industry term "denier" and DPF (denier per filament) to quantify softness. Denier is a numeric calculation for yarn. The "denier" of a fiber is the weight in grams of 9,000 meters of yarn. The larger the denier, the thicker the yarn. DPF represents the size of an individual filament that makes up yarn. The lower the DPF, the softer the fiber. Carpets used in homes have traditionally had a DPF of 12-18. Commercial carpets can have a denier as high as 22. As the demand for softer residential carpets has grown, the DPF has dropped. The new ultra-soft carpets sold today have a DPF of 3.5 to 4.5.

That means a typical strand of yarn made from the new super-soft fibers has 3-4 times as many filaments as its predecessors. Traditionally a strand of yarn might have 120 filaments. Compare that to 700+ filaments in a strand of ultra-soft carpet yarn. Here is where the "challenge to clean" concept starts making sense. With 3+ times more filaments there is more surface area. More surface area creates more drag. More drag makes a vacuum nozzle harder to push and pull. More surface area makes it harder to pull air through the carpet. This creates more vacuum lock-down. More surface area/drag makes brushrolls bog down and even
stop.

To make matters even more challenging, carpet manufacturers are "beefing up" their ultra-soft carpets. A few years ago a carpet with 50-60 ounces of yarn per square yard was considered lavish. There are new Super-Soft carpet introductions with 100 ounces of fiber! The introduction of less expensive ultra-soft fibers (not nylon) means that there will be very reasonably priced 60 and 70 ounce ultra-soft carpets on the market very soon.

Most carpet manufacturers are now selling soft carpet. The two biggest carpet manufacturers, Shaw and Mohawk, report brisk sales of their soft carpet. Both companies report that they are receiving calls from consumers about vacuums and vacuuming.

Call us now to discuss what cleaning option there are on 0249601155

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